Bhuvanesh Awasthi is a cognitive scientist, with research expertise in the science of human perception, thoughts, and decision-making. His interests focus on the application of cognitive and behavioral sciences into policy design and implementation process. As a scientist, he has worked across North America (USA, Canada), Europe (UK, Denmark, Russia), Asia (China, India), and Australia with various organizations, applying the science of cognition, brain and behavior in management, business and public policy contexts. Bhuvanesh holds degrees in Cognitive Science, Consciousness Studies, and Life Sciences from Australian and Indian institutions. He has received scholarships, grants, awards, and fellowships from academic, government, and non-profit partners. Through the Mitacs Canadian Science Policy fellowship (2021-22), he was excited about applying experimental research and behaviourally informed design to enhance financial literacy and protection for Canadian consumers.